The Vig Introduce
Situated in the heart of downtown Phoenix's vibrant Fillmore neighborhood, The Vig stands as a genuine local institution. Operating as a polished blend of a modern Restaurant, a sophisticated Bar, and a dedicated Cocktail bar, it offers a dynamic, welcoming atmosphere that appeals to a diverse crowd, from College students and local Groups to out-of-town Tourists. The tone of the venue is best described as an intersection of Casual, Cozy, Romantic, Trendy, and Upscale, perfectly balancing a relaxed neighborhood feel with a high-quality dining experience.
The establishment is highly regarded for its full-service commitment, offering comprehensive dining options throughout the day—a crucial feature in the busy downtown Arizona scene. Whether you are starting your morning with a flavorful Breakfast, enjoying a leisurely weekend Brunch, meeting colleagues for Lunch, or settling in for an extended Dinner, The Vig provides ample seating and attentive Table service. The experience is amplified by the fact that the restaurant is known for Live music, contributing significantly to a vibrant and energetic atmosphere that customers love.
The menu is deliberately broad, ensuring there is something for every taste and craving. It ranges from satisfying Comfort food classics like the highly-praised Mac & Cheese and the customer-favorite Chicken Enchiladas, to popular handhelds like the Genuine Cheeseburger and the spicy Hot Honey Chicken sandwich. Patrons seeking lighter fare will appreciate the variety of Healthy options, including the extensive selection of Soup & Greens, such as the Harvest Salad, Chopped Salad, and savory Pozole (though one customer noted a potential for saltiness in the latter, the dedication to traditional regional flavors is clear). Reviews consistently highlight the friendly staff and the great atmosphere, often describing the venue as a "casual speakeasy place" with "super filling" food.
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## Location and Accessibility
The Vig is located at a prominent and easily accessible spot in the downtown area, housed in a charming historic bungalow that maintains an "old Phoenix vibe" while boasting all the modern sensibilities of a premier dining location. This fusion of old and new contributes to its unique appeal.
The exact address is:
606 N 4th Ave, Phoenix, AZ 85003, USA
Accessibility is a key priority at The Vig, making it a convenient destination for all members of the Arizona community:
- Wheelchair accessible entrance ensures smooth entry for all patrons.
- Wheelchair accessible parking lot is available, minimizing parking difficulties.
- Wheelchair accessible restroom facilities are provided.
- Wheelchair accessible seating is well-integrated into the dining areas.
- Free street parking is available nearby, adding convenience for drivers in the downtown area.
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## Services Offered
The Vig provides a comprehensive suite of hospitality services, ensuring maximum flexibility and convenience for its guests:
- Full Dining Service: Offering Breakfast, Brunch, Lunch, and Dinner with dedicated Table service. Brunch and Dinner reservations are recommended, and the restaurant Accepts reservations to ensure seating, especially during peak hours.
- Outdoor Dining: Features a large, comfortable Outdoor seating area, often shaded, allowing guests to enjoy the beautiful Arizona weather. The Fillmore location is known for a spacious patio perfect for casual lounging.
- Beverage Service: A fully operational Bar onsite serves a diverse range of Alcohol, Beer, Cocktails, Hard liquor, and Wine.
- Happy Hour & Late-Night: Catering to different schedules with dedicated Happy hour drinks and Happy hour food, as well as being a reliable spot for Late-night food.
- Convenient Ordering: Provides Dine-in, Takeout, Delivery, and No-contact delivery options, allowing patrons to enjoy their favorites at home or on the go.
- Family-Friendly: Considered Good for kids, offering High chairs and a special Kids' menu with favorites like Kids Chicken Strips and Kids Mac & Cheese.
- Events & Catering: Offers full Catering services, making it a great choice for events in the local area.
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## Features / Highlights
The Vig is defined by a curated set of features that distinguish it as a premier Arizona dining and nightlife destination:
- Exceptional Beverage Program: A major draw is the beverage selection, featuring a Great beer selection, Great cocktails (which reviewers confirm are "tasty"), and a Great wine list, all served from the high-quality bar onsite.
- Signature Comfort Food: Dishes like the Chicken Enchiladas (described as "amazing") and the popular Mac & Cheese are celebrated for being "super filling" and delicious, reinforcing the restaurant’s mastery of elevated comfort food.
- Atmospheric Amenities: The ambiance is enhanced by a cozy Fireplace indoors and the addition of engaging Live music, creating an environment that is both relaxing and entertaining.
- Dietary Inclusivity: The menu is considerate of various dietary needs, offering a good selection of Healthy options and multiple Vegetarian options, including Veggie Tacos, the Veggie Genuine Burger, and several salads.
- Speed and Efficiency: Despite its upscale feel, The Vig maintains a commitment to Fast service, a valuable feature for those dining during a busy Lunch hour or a quick pre-show Dinner.
- Payment Flexibility: Accepting all major Credit cards, Debit cards, and NFC mobile payments offers simple transaction options for every guest.
- Local Focus: The menu features dishes that Serves local specialty, providing a true taste of Arizona and the Southwest.
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## Contact Information
To plan your visit or inquire about reservations or catering, please use the following details:
- Address: 606 N 4th Ave, Phoenix, AZ 85003, USA
- Phone: (602) 254-2242 (Mobile: +1 602-254-2242)
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## What is Worth Choosing
For residents and visitors in the Phoenix, Arizona area, The Vig offers a uniquely comprehensive and high-quality experience that makes it an outstanding choice. It is worth choosing for the following distinct reasons:
First, it provides a rare blend of an Upscale and Trendy environment without sacrificing a genuinely Casual and friendly feel, often likened to a local speakeasy. This atmosphere, coupled with the frequent Live music, makes it an ideal spot for a Romantic evening or a lively night out with Groups.
Second, the depth of the menu and service is unparalleled. You can confidently rely on The Vig for a full-scale dining experience—from a weekend Brunch featuring items like Steak & Eggs and Chilaquiles to a late-night craving for Small plates and quality drinks. The high praise for the Chicken Enchiladas and Mac & Cheese confirms the consistent quality of their main dishes.
Finally, the excellent bar service, highlighted by the Great cocktails and comprehensive wine and beer lists, solidifies The Vig as the perfect dual-purpose venue. It’s not just a restaurant with a bar; it is a dedicated Cocktail bar that happens to serve exceptional food. Given the recommendation to secure Brunch reservations and Dinner reservations, planning ahead is highly advised to ensure you don't miss out on this genuine Phoenix neighborhood hotspot.
The Vig Menu
Fillmore Neighborhood Menu
- Harvest Salad $18.20
kale, quinoa, roasted sweet potatoes, pistachios, blueberries, golden raisins, apple cider vinaigrette
Dessert
- 1 Scoop Gelato $3.60
- Chocolate Cake $13.20
- 2 Scoop Gelato $7.20
- Apple Pie $12.00
Vanilla gelato
- Bread Pudding $12.00
Vanilla gelato & caramel sauce
Coffee/Tea
- Iced Tea $4.00
- Cult Cold Brew $5.00
Starters
- Truffle Fries $14.40
with truffle goat cheese dip
- Fried Cauliflower $17.00
chipotle aioli, crispy onions, feta
- Guac & Salsa $16.80
Served with warm tortilla chips
- Crisp Calamari $19.20
Calamari, shrimp, pickled onions, peppers, chipotle aioli, charred lemon
- Noble Pretzel $14.40
Served with queso and house mustard
- Chicken Wings $20.40
Choice of buffalo, sweet chili, or BBQ. Served with celery, carrots, and bleu cheese dressing
- Edamame $9.00
steamed edamame with sea salt of chili-garlic-soy
- Nachos $14.00
Cheddar, queso, black beans, olives, jalapeños, green onions, tomatoes, salsa, crema, guacamole. add grilled chicken or crispy pork for an additional charge.
- Chips & Guac $12.00
- Chips & Salsa $9.60
Soda
- Diet Coke $4.00
A crisp, refreshing taste you know and love with zero calories.
- Proper Hibiscus $7.00
- Fiji $4.00
- Purezza Sparkling $4.00
- Coke Zero $4.00
- Red Bull $5.00
- Ginger Ale $4.00
- Dr. Pepper $4.00
- Ginger Beer $4.00
- Shirley Temple $4.00
- Arnold Palmer $4.00
- Coke $4.00
The cold, refreshing, sparkling classic that America loves.
- Red Bull S/F $5.00
- Strawberry Lemonade $4.00
- Lemonade $4.00
- Sprite $4.00
The cold, refreshing flavors of lemon and lime, perfectly blended.
- Root Beer $4.00
- Tonic $4.00
Tacos
- Shrimp Tacos $24.00
Served with habanero salsa
- Veggie Tacos $18.00
Served with tomatillo-avocado salsa
Kids
- Kids Chicken Strips $13.00
Breaded and served with french fries
- Kids Sliders & Fries $13.00
- Kids Salad $13.00
Romaine, cherry tomatoes, croutons, ranch dressing
- Kids Mac & Cheese $13.00
Brunch - Food (Copy)
- Buttermilk Pancakes $14.40
Blueberry compote and vanilla whipped cream
- Breakfast Sandwich $19.20
choice of turkey sausage or smoked bacon, fried egg, american cheese, sriracha aioli, VIG potatoes, soft roll
- Chilaquiles $19.20
Scrambled eggs, crisp corn tortillas, white cheddar, green chili pork, and jalapeno crema
- Chorizo Burrito $16.80
Housemade chorizo, scrambled eggs, onion, Vig potatoes, cheddar cheese, green chilis
- Avocado Toast $16.80
Grilled country bread, smashed avocado, cherry tomatoes, arugula
- Breakfast Enchiladas $21.60
- Cinnamon Roll $12.00
Served with cream cheese frosting
- Steak & Eggs $31.20
Grilled hangar steak, chimichurri, Vig potatoes, scrambled eggs, and grilled Noble bread
Entrees
- Fish & Chips $26.40
beer battered rockfish, crispy fries, creamy slaw, jalepeno tartar sauce
- Rigatoni Pesto $25.00
- Chicken Enchiladas $24.00
chicken tinga, Oaxaca cheese, poblano cream, roasted corn, pickled onions, cilantro, radish
- Mac & Cheese $19.20
Cavatappi pasta, smoked cheddar cheese sauce
- Steak Frites $33.60
parmesan truffle fries, chimichurri, broccolini
- Grilled Chilean Salmon $32.00
Roasted fingerling potatoes, cremini mushrooms, baby spinach, onions, lemon butter
Soup & Greens
- Grilled Chicken Chopped $22.80
Romaine lettuce, black beans, roasted corn, watermelon radish, cherry tomatoes, cotija cheese, pepitas, tortilla strips, avocado, avocado ranch
- Pozole $18.00
Red chili spiced Mexican soup with pork, hominy, cilantro, avocado, radish, red onions, cabbage
- Chopped Salad $18.00
romaine lettuce, black beans, roasted corn, watermelon radish, cherry tomatoes, cotija cheese, pepitas, tortilla strips, avocado, avocado ranch
- Asian Chicken Salad $21.00
- Caesar Salad $15.00
Sandwiches
- VIG Burger $25.20
Rovey dairy wagyu beef, cheddar cheese, avocado, balsamic onions, pickled jalapeño, house bacon, vig sauce. add an egg for an additional charge. consuming raw or undercooked meats, seafood or eggs may increase your risk of foodborne illness.
- Turkey Club $21.00
House-smoked turkey & duroc bacon, tomatoes, iceberg lettuce, avocado, garlic aioli, country bread.
- Hot Honey Chicken $22.80
Spicy honey, cheddar cheese, pickles, vinegar slaw, white BBQ sauce
- Veggie Genuine Burger $19.20
veggie patty, american cheese, pickles, caramelized onions, lettuce, tomato, vig sauce, soft roll
- Veggie VIG Burger $21.60
- Genuine Cheeseburger $22.80
american cheese, pickles, caramelized onions, lettuce, tomato, vig sauce, soft roll
The Vig Details
Service options
- Outdoor seating
- No-contact delivery
- Delivery
- Takeout
- Dine-in
Highlights
- Fast service
- Fireplace
- Great beer selection
- Great cocktails
- Great dessert
- Great wine list
- Live music
- Serves local specialty
Popular for
- Breakfast
- Lunch
- Dinner
- Solo dining
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
- Wheelchair accessible restroom
- Wheelchair accessible seating
Offerings
- Alcohol
- Beer
- Cocktails
- Coffee
- Comfort food
- Happy hour drinks
- Happy hour food
- Hard liquor
- Healthy options
- Late-night food
- Quick bite
- Small plates
- Vegetarian options
- Wine
Dining options
- Breakfast
- Brunch
- Lunch
- Dinner
- Catering
- Dessert
- Seating
- Table service
Amenities
- Bar onsite
- Restroom
- Wi-Fi
- Wi-Fi
Atmosphere
- Casual
- Cozy
- Romantic
- Trendy
- Upscale
Crowd
- College students
- Groups
- Tourists
Planning
- Brunch reservations recommended
- Dinner reservations recommended
- Accepts reservations
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Children
- Good for kids
- High chairs
- Kids' menu
Parking
- Free street parking
- Parking
The Vig Photos










The Vig Location
The Vig
606 N 4th Ave, Phoenix, AZ 85003, USA
The Vig Reviews
patiobrunchhappy hourpozolemac and cheesemimosasbloody marybread puddinglive musiccornhole
★ 5★ 4★ 3★ 2★ 1We came in for an early dinner and appreciated the heads up that service might be slower since they were short staffed. The enchiladas were amazing, the pesto pasta tasted great but needed more chicken, and the posole was way too salty to enjoy. Drinks were tasty though, and overall the food had some real highlights worth coming back for.
October 02 · Javier Riveraabsolutely the best place i have ever been too! super filling! the service is so great and the staff is so friendly. the atmosphere is great. kind of a casual speakeasy place. my boyfriend got the mac n cheese and i got the roasted pork tacos. really filling food and such a great place. will be coming again !!
August 14 · traylen r.The restaurant was very clean, and had a refreshing scent of oak near the bar.The food was fresh and clearly made to order with the chicken sandwich being hand breaded and fried perfectly in store. Food quality was top tier.Staff was quick, polite and very fast to get orders in and ensure they were up to standard.Would recommend and will go back. If busy watch for parking issues as there is not too much, though to no fault of the establishment. 5 stars all around.
July 06 · Chris BenWe flew into PHX and saw this close to our Airbnb. Fantastic find. Of all the years of coming to this city, this was a golden find.Food, service, ambiance, misting fans, cute neighborhood cat, staff, drinks—-all of hit, perfectly executed.Fans keep things cool and bugs away. Service from Naomi was flawless and she knew the menu very well.Highly recommended; will return for sure.
June 21 · Spencer TIt’s a beautiful location and when the weather is nice it’s a really beautiful dinner spot. The food is good I got the Mac and cheese and it was very good
October 07 · Barnaby Trace
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